Web based CRM Data Upload 

This step will be done in conjunction with your Delacon Account Manager. Please provide the following details: -

Master Id (Mid)

Delacon Account Manager will get CRM Enabled for the provided Master Id in the Delacon system.

You are required to authorise the relevant platforms you are using. You do not need to authorise the platforms not being used:

Google Ads Authorisation:

RW access to Adwords Account via Adwords MCC account or standard account. Access to be provided via current Delacon authorisation pattern: -

https://support.delaconcorp.com/hc/en-us/articles/360020829934

Note – at the time of providing access for the Master Id, it is required for at least and at most one of the authorisations to be marked for Web based CRM Data Upload. If the provision is not on the UI to be configurable, then please contact support@delaconcorp.com and advise the authorisation which needs to be enabled for Web based CRM upload.

Google Analytics Authorisation:

Follow Delacon’s standard Google Analytics authorisation process as per our Google Analytics Guide:

http://www.delaconcorp.com/Portals/0/pdf/Delacon-Google_User_Guideline.pdf (see Section 6)

Google Campaign Manager Authorisation:

Follow Delacon’s standard Campaign Manager authorisation process as per our CM Integration Guide:

Access to be provided as per https://support.delaconcorp.com/hc/en-us/articles/360020832394 -> 2. Grant Delacon user access to post offline conversions to your account

SearchAds 360 Authorisation:

Follow Delacon’s standard SA360 authorisation process as per our SA360 Integration Guide:

Access to be provided as per https://support.delaconcorp.com/hc/en-us/articles/360020533134 -> 2 - Grant Delacon user access to post-offline conversions to your SA360 account via SA360 API

Once your account has been authorised and your account information has been provided and Delacon have configured the conversion upload, you can begin to upload your CRM data.

Option 1 – Upload via API Key

Please click here for the instructions on obtaining your API key.

1. Develop an API integration to upload data

1. API Key based Delacon HTTP endpoint

https://pla.delaconcorp.com/rest/api/crmupload/uploadwebdata

HTTP Post Method will be supported

Response will be JSON based

2. Data will be accepted in pipe-delimited row-based format

That is, one line per data row

3. Platform column will only accept one platform code in a format, that is separated with an underscore

Following are the proposed acceptable platform codes

• • WEBFORM_ADWORDS
  • WEBFORM_DCM
  • WEBFORM_DS
  • ALL_GA

4. Data formats required for the platform codes will be as per the following:

WEBFORM_ADWORDS

20200616 09:22:00.000,100.00,WEBFORM_ADWORDS,EAIqweuyrakhsdwiqwue_EWB,1234567,DelaconFormConversion

<time of event>,<revenue>,WEBFORM_ADWORDS,<gclid>,<adwords account id>,<conversion name>

WEBFORM_DCM

20200616 09:22:00.000,100.00,WEBFORM_DCM,EAIqweuyrakhsdwiqwue_EWB,12345678,gclid,1234567,8976

<time of event>,<revenue>,WEBFORM_DCM,<gclid>,<Campaign Manager floodlight id>,gclid,<Campaign Manager advertiser id>,<Campaign Manager profile id>

WEBFORM_DS

20200616 09:22:00.000,100.00,WEBFORM_DS,EAIqweuyrakhsdwiqwue_EWB,DelaconTxnFLName,clickId,TRANSACTION OR ACTION

<time of event>,<revenue>,WEBFORM_DS,<gclid>,<floodlight name>,clickId,<floodlight type>

ALL_GA

20200616 09:22:00.000,100.00,ALL_GA,Online,Sale,Facebook,11233445566.7788990099,UA-12345-1,Mozilla-browser,112.11.2.11,1=abc|2=def|3=abc,1=100|2=101

<time of event>,<revenue>,ALL_GA,<Event Category>,<Event Action>,<Event Label>,<Google Client Id>,<Profile Id>,<Browser User Agent>,<IP address>,<Pipe seperated list of custom dimension index and values>,<Pipe seperated list of custom metrics index and values>

2. Once the data is uploaded, Delacon system does the conversion uploads into the targeted platforms on a schedules basis.