As part of Delacon's call tracking the Google Analytics session ID will captured from your website when the Delacon tracking code runs, allowing call tracking information to be sent to Google Analytics as part of the same website session that was initiated by the caller.
This process relies on the following;
- Google Analytics (Universal) tracking code will need to be installed on your website.
- Delacon tracking code will need to be installed on your website, and should be configured to run after the Google Analytics code so the Google Analytics session ID can be captured.
- The Delacon/Google Analytics integration needs to be completed using the correct Google Analytics property ID (UA-xxxxxx-x) that is also used on your website.
Please note that if the property ID used on your website is different to the one mapped for the integration in the Delacon portal, call data will be sent to the mapped property ID but will not tied to the callers web session, showing as "direct / none" for the Google Analytics source/medium