Tracking Type

The Tracking Type setting allows you to determine which referrals to your website will be tracked.

The following preset tracking types are available:

Track Just Google Paid

- Track only site visitors that have clicked through from Google Paid (AdWords) ads. The use of auto-tagging in AdWords is required.

Track Google Paid, Yahoo Paid, Bing Paid (includes Facebook Paid)

- Track only paid visitors from Google, Yahoo, Bing and Facebook. The use of auto-tagging in AdWords is required for Google, Yahoo and Bing.

Track All References

- All website visitors will be tracked, regardless of how they arrived on your website, which will include all visitors via paid and organic searches and direct entries to the website.

Track Google/Yahoo/Bing & All Organic

- All website visitors that have been referred to your site from any source will be tracked. Direct visitors to your site will not be tracked.

Track CPC campaign medium

- Track only referrals that contain ?utm_medium=cpc in the landing page URL

Track Offline

- Indicates a service not used for website tracking

Matching criteria

The preset tracking types operate with below signals as matching criteria. If the site visitor is not a match to the tracking type selected, then the Delacon number will not update and display for their browsing session.

If you have more specific tracking goals in mind that are not covered, please see Extra Tracking.

The Tracking Type can be edited in the Delacon portal by visiting Services > List Services > Edit > Tracking Type

Related Articles

• Extra Tracking Criteria
• Tracking Code