No, however, Delacon can integrate with a CRM to track sales revenue from specific marketing campaigns, enabling you to further optimize marketing ROI based on sales revenue rather than just leads and caller intent. However, we only require a caller phone number, date/time of call and sales value from the CRM. An SFTP site is needed to be set up to enable transfer of such data to the Delacon system for that purpose.
Alternatively, we can capture a customer or member phone call via our IVR Capture feature, which captures the phone menu option selected by callers. For example, if an existing customer calls your business and selects option 1 for existing customers, you will know this call was from an existing customer.
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