In Delacon's Call tracking, you will come across the terms online calls and offline calls.
In short:
- Online calls are all calls for which we have captured web session information via the Delacon tracking code. These calls will originate from your website and may contain information like referral and landing pages as well as keywords.
- Offline calls are all calls for which we have not captured web session information. This will be calls from channels like print, Google My Business listings or EDMs. Some calls from your website tracking numbers may also appear as offline in some cases.
Related Articles
- Call Log
- Why does a call from a website tracking number have no web session information?
- Online Calls Report
- How does your call tracking technology attribute offline calls?
- Total Calls Report
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