Step 2 - Login to the Delacon Portal and navigate to the Integrations Menu and the DFA Token (offline) menu:
Step 3 - Click on 'Add New Mapping' followed by 'Yes' in the pop up box:
Step 4 - Select Relevant Service ID (one at a time) by marking the check box:
Step 5 - Enter in the following details:
- Agency ID
- Advertiser ID
- Segment Name (must match the Floodlight segment name in DoubleClick)
Step 6 - Enter the conversion value. This is set by you and is determined by how much value you place on a call conversion. We recommend a value of '1':
Step 7 - Enter in the Conversion Type:
- Action = Call is received
- Transaction = Value attributed to that call conversion
Step 8 - Select the conversion currency:
Step 9 - Click on 'Add New Mapping':
Step 10 - Repeat this process for other CIDs/Services.
Please note that when setting up Call Extensions, each Call Extension will have a separate CID.